Constructive Conversation: Forbidden Fruit Theory

Jon Dao: Dude, you know how I’ve been working on the Instagram account?

Chase Erwin: Yeah, man! Been seeing all the posts. Lookin’ good, lookin’ good.

JD: Man, there’s a lot of eye candy on there.

CE: [laughs] If you’re looking for it, there is plenty to find.

JD: Butt I mean, pun intended, it’s all just in your face¬†regardless. And you know what? I’m kind of getting tired of all the buubs, botts, and bounce.

CE: So what are you getting at?

JD: Don’t get me wrong, all the women (and/or men) on there who want to flaunt the curves, go for it. Get on with your bad self. #FreeTheNipple. Help Stella get her groove back.

CE: Are you having a stroke or trying to freestyle?

JD: So you know this stuff shouldn’t hold too much of your focus, right? Butt it’s tempting. Butt then again, my girlfriend really doesn’t care if I look at it or not. And that’s when it finally hit me: when you have too much access to things, they lose their appeal.¬†Think about it!

CE: It’s true with food for sure.

JD: Exactly. Any food you love, you think you could eat it everyday?

CE: Maybe. I love me some chocolate milk.

JD: But could you have it all day, everyday?

CE: Naw man. Too much.

JD: Yes. And anyone who’d say otherwise? You’re a liar!

CE: I guess this applies to¬†any kind of indulgence really. Let’s take candy for instance. People¬†know¬†they shouldn’t have too much of it…

JD: And that’s why you want to eat the whole bag!¬†

CE: So you go ahead and eat the whole bag.

JD: When you “cut” something off, you want it. Just for the fact it’s off limits, forbidden, there’s extra interest in it.¬†Now here’s the thing. I think the reverse is also true. If something is always available and on hand, you’ll get tired of it. The desire for it isn’t going to be that high, just like with p–

CE: Pizza!

JD: Yeah… with pizza.

CE: In all seriousness, I think you’ve kind of hinted to this in the past.

JD: Right! When I was on one of my first cuts, I had a ton of willpower to “eat healthy” when everything was on the table. But as soon as I explicitly said I’m not going to eat X and Y, that’s when I started craving them– even when I never wanted a bite of them for the past 6 months.

CE: And it’s like when we train folks, we definitely want them to be able to enjoy the things they like. Indulge with a balance. That’s life, yo.

JD: That is life, yo.

Enjoy the back and forth? Got a topic you’d like to see the Architects discuss? E-mail us your ideas: aoabbu [at]

2 thoughts on “Constructive Conversation: Forbidden Fruit Theory

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